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214 - John Robb: Brave New War

Mar 9, 2026
John Robb, futurist military analyst and former Air Force captain, explains how guerrilla and open‑source network tactics reshape conflict. He explores systems disruption, how social networks create rapid swarms, the risks of coordinated infrastructure attacks, and the evolving role of synthetic content and persistent AI in destabilizing politics and economies.
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ADVICE

Exploit Fractures Early To Split Insurgencies

  • Catch open‑source insurgencies early and exploit fractures to split them before they create self‑sustaining disruption economies.
  • Robb recommends negotiating or offering protection to cleave groups that would otherwise cohere around disruption profits.
INSIGHT

Swarms Outpace Governments And Shape Policy

  • Networked swarms can mobilize faster than governments and don't require centralized control, reshaping politics and protests.
  • Robb uses Ukraine to show corporations, platforms, and publics acted independently to 'disconnect' Russia within weeks.
INSIGHT

Social Networks Are Rewiring How People Think

  • Social networking rewires cognition: scanning, pattern matching, and curated narrative frames replace deep reading.
  • Robb compares this shift to the printing press and shows red/blue pattern frameworks guide millions' interpretation of events.
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