E01: Mohit Bansal - The Guy who Creates Multi-Million $ Decks

In the middle of an engagement, the CEO of Instamojo says this:

”You know Mohit, we have been running this business for seven, eight years, but it's only now we have understood what we really do”

Mohit Bansal is the Founder of Deck Rooster, a Chandigarh based company that conceptualises and creates startup pitch decks.

Decks that get high praise from clients:

“Don't waste two per cent on a Banker, these folks at Deck Rooster rock!” 
- Ravish Naresh, CEO, KhataBook.

“Deck Rooster guys not only helped bring our story to life with visuals, but were an equal thought-partner in helping me articulate the story. Strongly recommend.” 
- Vikram Chopra, Co-founder and CEO, Cars24

Deck Rooster’s clients include startups funded by Goldman Sachs, Accel Partners, Khosla Ventures, Sequoia, IDG, Blume VC, Y Combinator and other top investors.

As the Founder and chief Storyteller at Deck Rooster, Mohit has had a fascinating journey - from being fired as an intern and being terrified of public speaking… to now confidently creating decks that raise millions of dollars in funding.

In this conversation, we discuss:

• Mohit’s unique honesty and how that helps him at work
• How he uses an ‘army of referrers’ to spread the word about Deck Rooster
• His unique visual approach to crafting the pitch story
• Why it’s critical for him to find the “anchor” of the story first
• Some specific tools that he prefers to create his decks (including one by Microsoft that will surprise you!)

Links to Resources:
Deck Rooster Website: https://www.deckrooster.com/
The Steve Jobs Video mentioned in the interview: https://www.youtube.com/watch?v=BiXK11naSfY

For more information on Story Rules, you can check out the website or you can connect with me on LinkedIn.