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Actor Recruited Into A Rat Hoax
- Eric Yearwood responded to an enigmatic email and met a performer who called herself Zardulu.
- He trained with her and participated in a staged subway 'selfie rat' video that went viral.
Pete's Pizza Rat Was Claimed Real
- Mat Little filmed the original 'pizza rat' spontaneously and insists it was genuine.
- He was surprised when reporters suggested it might be staged and denied knowing Zardulu or Eric.
Viral Stunts As Mythmaking
- Zardulu frames viral stunts as pieces of a larger artistic tapestry meant to create myths.
- Her stated aim is to manufacture enigmatic moments that make the city feel unpredictable and magical.