This week on The Lazy CEO Podcast, Jane chats to Eugene Healy - brand strategist, educator, and creator whose insights have helped giants like Google, Spotify, and Red Bull cut through the noise. Eugene shares how brands can stay relevant in today’s fast-changing media landscape and why old marketing approaches are failing.

In this episode, you’ll learn:

Why millennial-focused brand strategies no longer cut through.
How to build flexible, culturally relevant brand ideas that resonate.
How to grow strategically without over-relying on short-term projects or constant hiring.

So get ready to press pause and write this all down - this episode is packed full of insights!

Did you miss Part 1 with Eugene? Listen HERE: #127 Eugene Healy: 3 Ways to Make Your Brand Actually Stand Out in 2026.

Connect with us:Follow The Lazy CEO Podcast: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoFollow Eugene Healy: @eugbrandstrat

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#131 Eugene Healy: Why the Millennial Branding Playbook Is Dead and What Your Brand Should Do Instead