How I Built This with Guy Raz

Advice Line with Dave Weiner of Priority Bicycles

48 snips
Sep 11, 2025
Dave Weiner, Founder and CEO of Priority Bicycles, shares insights from his transition from tech to biking. He tackles questions from budding entrepreneurs about national market strategies, striking work-life balance, and innovative marketing for niche products like coffee syrup and dog treats. Weiner discusses sustaining sales in uncertain markets and offers practical tips on business expansion while maintaining personal priorities. His journey is a blend of entrepreneurship and lifestyle, inspiring listeners to navigate their own paths with creativity and resilience.
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INSIGHT

Riding Up, Buying Down

  • More people are riding bikes but fewer are buying new ones, hurting sales despite rising ridership.
  • Inventory glut from COVID, tariffs, and higher costs amplify the decline in bike purchases.
INSIGHT

E-Bikes Becoming Core Market

  • E-bikes are approaching half of industry sales and continue to grow rapidly.
  • They let riders go farther and replace car trips, driving adoption and utility.
ADVICE

Use Product Innovation To Capture Share

  • Continuously innovate to fill white space and create products that stand out.
  • Launch new models regularly so you can gain market share even in a declining market.
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