David came back on to talk about how he’s sold thousands and thousands of copies of Systemology and how he used the same principals to build out his marketing around the book. As one of our mutual friends says “random acts of marketing don’t work” and so in order to build anything lasting and valuable - you need to build systems.

Here’s David Jenyns back on to talk with us about his book marketing.

systemology.com
Book

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BTB49: David Jenyns on how he sold thousands of copies and built a business around a concept