Beyond 7 Figures: Build, Scale, Profit Why the Chief of Staff Is Your Most Valuable Hire feat. Bryon Morrison
Chief of staff might be the two most underrated words in business today. In this episode, I sit down with Bryon Morrison to break down exactly why hiring a chief of staff is the single most important decision a scaling founder can make, how to find the right one, and how to integrate them without blowing up your culture. We get into the founder's trap, the execution gap, and why the artist brain that got you to seven figures can actually become the thing holding you back from eight.
Bryon Morrison is the Co-Founder and CEO of Proxxy, where he leads an elite team of professionally trained remote chiefs of staff and strategists that essentially clone SMB executives. With over 25 years of experience in digital marketing, consulting, and education, Bryon has served on the boards of small to medium sized businesses and built a proven model that helps founders close the execution gap at every stage of growth. He is also an investor, advisor, and Adjunct Professor at Southern Methodist University.
KEY TAKEAWAYS:
- A chief of staff is an executive multiplier, not an assistant.
- The right hire anticipates your needs before you even voice them.
- Hire someone who complements your weaknesses, not someone who mirrors your strengths.
- The execution gap between strategy and results is exactly what a chief of staff exists to close.
- Building trust between a founder and chief of staff takes about six intentional weeks.
- As your company scales, the role standing next to you needs to evolve with it.
- Founders who hold on to too much unknowingly disempower the team around them.
- Reducing founder dependence is one of the biggest drivers of company valuation at exit.
Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures.
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