In this episode of Audience 1st, Nick digs in deep to understand:
• The methods that get me to look at a vendor or solution.
• Platforms I trust to learn about new vendors or solutions.
• How I learn about and research vendors.
• The % I take a demo from marketing promotions.
• The % split preference for getting information from marketing versus sales.
• The preference for working with one salesperson versus multiple salespeople.
• What turns me off and causes me to tune out.
And more!
Read the full episode highlights on audience1st.fm
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Audience 1st