Meet Shawn. She's got an interesting case study about the hard pivot her organization took away from an events-based fundraising shop to developing an integrated annual giving program. She walks us through the steps needed to restructure a program, maximize board involvement, and the opportunities that exist in giving societies. Cherry on top? We also chatted about women's giving and diversity too!

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45. How to Reboot Annual Giving + Launch New Programs - Shawn Wills, CFRE