Tiny Marketing: Marketing and Sales Systems for Independent Consultants Ep182: People Pay Attention When They Pay For It | Rewind Episode with Annmarie Rose
We break down why paid workshops outperform free webinars for B2B service businesses and how a small price tag can create higher attendance, better results, and warmer leads. We also map the practical strategy for choosing the right workshop topic, filling seats with lean promotion, and selling the next offer without feeling pushy.
• Why paid workshops drive attention, attendance, and trust faster
• How to fill a paid workshop with partnerships, outreach, email, and content
• Using interest lists, polls, and link clicks as mini hand raises
• Choosing a workshop topic for symptom-aware buyers, not experts
• Real pricing ranges that increase commitment without killing signups
• Early-bird pricing, gradual price increases, and partner discount codes
• Simple checkout options, revenue share, and low-tech tracking
• Recommended workshop length and when longer workshops make sense
• Pitching as teaching by revealing the full transformation framework
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