Snippet- Andy Hood, Vice President of Emerging Technologies At WPP, Shares What AI Looks Like Inside One of The World’s Largest Creative Organizations.

People First, AI in the Middle

In this snippet, Andy Hood, Vice President of Emerging Technologies at WPP, shares what AI looks like inside one of the world’s largest creative organizations.

At WPP, teams across creative and media agencies now have equal, safe access to generative AI through WPP Open, a shared platform bringing major AI models into one interface.

But Andy is clear:

👉 The tools don’t lead. People do.

👉 AI handles the legwork in the middle.

👉 Human judgment, creativity, and experience remain essential.

In a space evolving this fast, one thing stays constant: AI works best when it’s wrapped around people, not the other way around.

Listen to the full podcast now- https://premade.outgrow.us/interview-with-andy-hood

#Outgrow #Podcast #AndyHood #WPP #GenerativeAI #CreativeTechnology #FutureOfWork #HumanCenteredAI