My guest for Episode 105 of The Startup Playbook Podcast is the Australian Country Manager for TransferWise, Nicholas Lembo.

Nick was previously a Senior Manager at Yelp, where he lead Yelp’s marketing and communications across 8 International markets in the Asia and Pacific region. He also developed and implemented the launch strategy for Yelp in many of its newest APAC markets, including Malaysia, Taiwan, and the Philippines. 

Alongside his dual role as the Country Manager for Australia and Lead for Marketing and Communications for TransferWise in the APAC region, Nick is on the board of Fintech Australia.  

In this interview we discussed:

• How Nick balances his time across his Country Manager and Lead Marketing & Communications roles
• How to effectively transfer company culture into new regions when expanding globally
• The opportunities and challenges for Fintech startups
• How to develop trust with customers
• & much more!

Don’t miss our LIVE PODCAST with Eventbrite APAC General Manager, Phil Silverstone on the 13th of June. Click here for the registration page and use the code “playbookpodcast” for discounted tickets!

Show notes:

• Yelp
• TransferWise
• World Bank
• Viki Forrest podcast
• Nick Crocker’s Twitter Thread on VC & Startup growth in Australia
• Banking royal commission
• Trustpilot
• Nicholas Lembo (Twitter)
• Nicholas Lembo (LinkedIn)

Check out the podcast and my new video series on Youtube!

Feedback/connect/say hello:
Rohit@startupplaybook.co
@RohitBhargava7 (Twitter)
/rohbhargava (LinkedIn)
@rohit_bhargava (Instagram)
My Youtube Channel

Credits:
Music: Joakim Karud – Dreams

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