Don't Kill the Messenger with Movie Strategist Kevin Goetz Bob Cooper (Veteran Studio Executive and Producer) on Finding Your "And", Transforming HBO, and Championing Bold True Stories
In this episode of Don't Kill the Messenger, host Kevin Goetz welcomes Bob Cooper, the influential executive who helped transform HBO from a movie channel into a creative powerhouse, producing landmark films like The Josephine Baker Story and Barbarians at the Gate, and who later shaped the theatrical landscape as President of Tri-Star Pictures and head of development and production at Dreamworks, where he championed American Beauty. From prosecuting organized crime in Montreal to greenlighting American Beauty, Bob's career is a lesson in reinvention and risk-taking.
Finding Your "And" (00:28): Bob traces his winding path from studying acting at the Pasadena Playhouse to law school to founding Canada's first storefront legal aid office to prosecuting organized crime to hosting a national investigative news program.
The Birth of HBO Originals (14:47): When his early Canadian film production company collapsed, Bob flew to New York in desperation and pitched HBO on making original movies, starting with The Terry Fox Story.
No Vanilla Allowed (19:34): Bob developed a strategy of bold, true-story-based films that couldn't be seen in theaters or on network TV. The Josephine Baker Story became the blueprint.
The Projects Nobody Wanted (22:29): Bob consistently bet on the projects others passed on, championing films like And the Band Played On, Barbarians at the Gate, and The Positively True Adventures of the Alleged Texas Cheerleader-Murdering Mom.
Tristar and Jerry Maguire (28:26): Bob shares how he helped crack the marketing code on Jerry Maguire by identifying its core theme as "a comedy about not selling out.”
Dreamworks and American Beauty (37:22): At Dreamworks, Bob got Steven Spielberg to read a script that was almost impossible to pitch – American Beauty. Spielberg read it overnight, called a meeting the next morning, and immediately declared it "an Academy movie."
Meet the Parents and the Spielberg Phone Call (41:25): Bob spotted an unmade script at Universal called Meet the Parents and brought it to Spielberg, who simply picked up the phone and called Edgar Bronfman on the spot to acquire it.
What Makes Stories Universal (47:15): Bob shares his deepest creative philosophy: that pain is the engine of every great story, including comedy. He closes with a moving account of his current stage project about Bobby Kennedy.
Bob Cooper's career is a reminder that unconventional paths often lead to the most enduring work. If you enjoyed this episode, please leave us a review and share. We look forward to bringing you more behind-the-scenes revelations next time on Don't Kill the Messenger.
Host: Kevin Goetz
Guests: Bob Cooper
Producer: Kari Campano
Writers: Kevin Goetz, Darlene Hayman, Nick Nunez, and Kari Campano
Audio Engineer & Editor: Gary Forbes (DG Entertainment)
For more information about Kevin Goetz:
- Website: www.KevinGoetz360.com
- Audienceology Book: https://www.simonandschuster.com/books/Audience-ology/Kevin-Goetz/9781982186678
- How to Score in Hollywood: https://www.amazon.com/How-Score-Hollywood-Secrets-Business/dp/198218986X/
- Facebook, X, Instagram, TikTok, YouTube, Substack: @KevinGoetz360
- LinkedIn @Kevin Goetz
- Screen Engine/ASI Website: www.ScreenEngineASI.com