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Episode notes
SportsCenter Innovation
- ESPN launched SportsCenter, a daily highlights show, as its flagship program.
- This innovation filled a gap in real-time sports reporting, predating the internet.
Market Creation
- ESPN didn't just capture existing market demand, they created new markets.
- Examples include March Madness, the NFL Draft, and later, fantasy football.
Affiliate Fee Model
- ESPN pioneered the affiliate fee model, where cable operators paid to carry the network.
- This reversed the existing model and became a key driver of ESPN's revenue.