On Point with Meghna Chakrabarti

Why authoritarians put their faces on everything

May 7, 2026
Jason Stanley, scholarly critic of propaganda and author, and Gal Beckerman, reporter on dissent and political imagery, explore why leaders plaster their likeness everywhere. They discuss Trump's pervasive branding, the psychological power of portraits, historical parallels, and how ubiquity can normalize singular leadership. Short, sharp takes on monuments, memory, and the politics of visual authority.
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INSIGHT

Living Leader Imagery Breaks American Tradition

  • Ubiquitous presidential imagery in federal spaces breaks American precedent by celebrating a living leader rather than the office.
  • Gal Beckerman notes banners, gold coins, and renamed sites place Trump's face and name on federal property, creating a Big Brother effect.
INSIGHT

Portrait Design Intentionally Projects Ambiguous Authority

  • Large portraits aim to evoke a paternal, protective authority while leaving expression open to interpretation.
  • Gal Beckerman compares the close-up official portrait to Mona Lisa ambiguity and Big Brother's glaring eyes.
ANECDOTE

Veterans Turned Stalin Portrait To Avoid His Gaze

  • Veterans in a World War II dorm turned a portrait of Stalin away to avoid his gaze while discussing their experiences.
  • Gal Beckerman uses this story to show how leader images can dominate private spaces and prompt subtle acts of resistance.
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