Full Advisor Coaching - The Podcast Part 1: Conquer LinkedIn – a Guide for Financial Advisors (Ep. 14)
Jul 24, 2024
36:22
Can LinkedIn actually help you level-up your RIA business?
Tune in to the Full Advisor Coaching Podcast as Kristin Harad reveals strategies to optimize your LinkedIn presence, enhance engagement, and grow your advisory business.
Kristin answers some of the top questions RIA’s ask about LinkedIn and discusses the power of setting up a compelling profile, the importance of professional imagery, and the nuances of content sharing that can make a difference.
Key Highlights:
- Professional Profile & Company Page: Establish credibility with well-crafted personal and company pages, professional photos, and visually appealing banners
- Engagement Tactics: Use the tool as intended to engage with your network through posts, comments, and likes. Plus, hear real-life examples of profile success
- Personal Branding: Highlight the value you bring and showcase your personality in your profile headline and “About” section
- Content Strategy: Enhance visibility with blog posts, articles, and videos. Learn about optimal posting times and scheduling tools
- Video and Content Tips: Ensure accessibility with captions. Balance core content with spontaneous, personal posts
- Elevating Your Network: Deepen relationships by celebrating others’ achievements & share curated articles with personal commentary
- Advanced Strategies: Stay tuned for advanced LinkedIn strategies, prospecting, and lead generation in Part 2
Resources:
- Ep.9: Why You Don’t Have To Be Perfect To Grow Your RIA
- Ep.10: How to Use Video Effectively in Advisor Marketing
- Canva.com – Search for Linkedin Background Photo / Linkedin Banner Template
- Upwork.com – Hire a freelancer
Connect with Kristin Harad: