Tuning in a Post-merger Strategy: Sirius XM Must Cut Costs and Build Its Case
Sep 3, 2008
15:34
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Now that the FCC has approved a merger of the two satellite radio companies Sirius XM’s big challenges are to stop the flow of red ink and settle on a strategy to compete with the myriad of other portable music providers. Says one Wharton professor: ”They may have one more shot at a Hail Mary pass.”
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