
Business Wars Netflix and the Fall of Television | The Mouse Strikes Back | 2
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May 28, 2025 The podcast explores Netflix's bold move of hiring Shonda Rimes from ABC, prompting Disney to launch its own streaming service, Disney+. The internal clashes during Disney's service rollout reveal the pressure of the competitive market. Ambitious subscriptions targets and the impact of COVID shake up the industry, while corporate struggles around vision and restructuring add to the drama. Disney's strategic pivot emphasizes careful innovation amidst rising tensions and challenges, setting the stage for innovation and rivalries in the streaming landscape.
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Netflix's Streaming Head Start
- Netflix had a decade's head start streaming and creating original content.
- Legacy studios were slow to realize Netflix's disruption and lost premium content to it.
The Mandalorian's Breakout Success
- The Mandalorian became a cultural phenomenon with huge viewership and merchandise.
- Disney spent $15 million per episode, a budget far higher than comparable high-end shows.
Pandemic Boost and Content Challenges
- The pandemic accelerated Disney+ subscriber growth but halted content production.
- Studio fragmentation led to withholding big movies from streaming, risking subscriber growth.




