Is marketing in a mental health crisis?

Most marketers are grappling with emotional exhaustion, feelings of being overwhelmed and crippling levels of imposter syndrome, according to Marketing Week’s 2026 Career & Salary Survey.

To explore the human stories and real life consequences behind the data, deputy managing editor and head of insight, Charlotte Rogers, is joined by former Deliveroo marketer and founder of training firm Badass Unicorn, Alice ter Haar, and former Sephora CMO Richard Clark, founder of content agency Boodsta.

From working long hours covering gaps in the team, to remits expanding to cover two roles in one, marketing’s messy ‘more with less’ culture is leaving marketers exhausted and without a support system.

Layer on company culture without any psychological safety and the constant pressure to justify your worth, and some marketers are questioning if they need to leave the industry to protect their mental health.

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