Bloomberg Businessweek

Pangaea Partners on Celebrating National Red Wine Day

Aug 26, 2024
Travis Braithwaite, founder of Pangaea Estates, and wine industry icon Michel Rolland discuss the art of Bordeaux blending and celebrate the excitement of National Red Wine Day. They delve into the unique grape varieties that shape wine profiles and the intricate blending process required for a perfect vintage. The duo also tackles the pressing challenges of climate change on winemaking and shifts in consumer demographics, exploring how the industry must innovate and engage younger audiences to thrive.
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