This guy makes 30M views on 𝕏

Apr 23, 2025

Dan, an indie maker and podcaster behind Morning Maker Show who builds SaaS and dev tools, explains how he grew massively on X. He describes repeatable content formats, hitting trends fast, and a workflow for viral posts. He also talks about launching many niche tools, using free products as marketing, and packaging projects into revenue-driving bundles.

Ask episode

AI Snips

Chapters

Transcript

Episode notes

INSIGHT

Marketing, Not Code, Protects Products

Copycats rarely kill indie products because acquisition and marketing are the hardest parts to replicate.
Focus on conversion, support, and landing page optimization — those win against clones.

ANECDOTE

Small Tools Built Into A Suite

Dan built many small tools intending to bundle them into a larger suite that funnels users to paid offerings.
Each new project reused internals and sped up subsequent launches toward a grand packaging vision.

ADVICE

Use Free Tools For Marketing And SEO

Do build free tools as marketing to drive SEO, Reddit, and GitHub referrals to paid products.
Use free projects to earn backlinks, press mentions, and long-term organic traffic.

Get the Snipd Podcast app to discover more snips from this episode

Get the app

Dan tells about how he figured out the 𝕏 growth, making his followers count from 500 to 22k in just 1 year. He also shares the side-project marketing strategy which helps him to build revenue on his main SaaS.Dan's show:https://morningmakershow.com/https://x.com/morningmakershohttps://www.youtube.com/@MorningMakerShow/videosDan's projects:https://shipixen.com/https://pageai.pro/https://tool.crontap.com/cronjob-debugger?cron=*%2F30+*+*+*+*https://rarebigdeal.com/#category=MacOS+Appshttps://apihustle.com/https://clobbr.app/https://crontap.com/https://blog.sentry.io/how-sentrys-ai-autofix-changed-my-mind-about-ai-agents/https://shipixen.com/demo/landing-page-component-examples?ref=x#primary-cta-image-with-product-hunt-awardhttps://mrrartpro.com/https://shipixen.com/shadcn-pricing-page?ref=xhttps://one-indie-secret.vercel.app/https://x.com/d4m1n/biohttps://blog.mindrudan.com/abouthttps://d4m1n.notion.site/My-current-projects-28e9f93353c24aafb13f263d15952ee6https://bio.site/d4m1nhttps://www.figma.com/design/bRMEzPVecNCzjU7TWHqiNA/13-Open-Graph-Images--Free-%E2%9C%A8---Community-?node-id=0-1&p=f&t=Av2R1Bd8JabvjkWO-0https://mindrudan.com/https://x.com/d4m1n/status/1913999712127984075https://hunted.space/?ref=xPosts/launches:https://x.com/d4m1n/status/1900853096139640979https://x.com/d4m1n/status/1901589300732481887https://www.reddit.com/r/reactjs/comments/1cj4bzk/page_ui_open_source_components_templates_to_make/https://www.reddit.com/r/programming/comments/10hnl5z/finally_understood_cron/https://x.com/d4m1n/status/1913999712127984075People:https://x.com/marc_louvionhttps://x.com/gregisenberg/ - the youtube starhttps://x.com/johnrushx/ - the business sharkhttps://x.com/dagorenouf/ - the PH clone makerTools:https://posthog.com/https://squoosh.app/editorhttps://github.com/GoogleChromeLabs/squooshhttps://jakearchibald.github.io/svgomg/Timestamps:00:00 Teaser00:24 Dan!01:25 Content Creation02:27 Freelancing and Personal Projects04:12 Revenue Streams05:27 *** is the worst city for makers07:48 Sponsorships14:03 Growing an Audience16:49 Balancing Personal and Professional Content20:23 Hacking 𝕏29:49 Negativity of Building in Public 31:41 Side Projects32:16 Master Plan38:08 Marketing Strategies52:58 The Importance of Community55:53 Essential Tools for Makers01:01:27 Final Thoughts