The Smart Passive Income Online Business and Blogging Podcast SPI 619: How to Create a Community that Becomes Your Business
15 snips
Oct 12, 2022 AI Snips
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Prioritize Product Work By Asking Customers Often
- Ask customers directly and frequently to remove guesswork about what to build next.
- Circle runs customer surveys every ~6 months plus daily customer conversations, office hours, and support feedback to prioritize features.
Teach Both Tactics And Business Mechanics In Community Training
- Build community training that reveals both tactical how-to and business mechanics, not just marketing theory.
- The Business of Community Summit delivers step-by-step examples from SPI and Circle and shares data-driven trends for monetization and retention.
Launch A Niche Outcome Driven Community
- Start a community for a specific segment or outcome rather than your entire audience.
- Pat's idea of a Thumbnail Academy shows niche, outcome-driven communities can command meaningful monthly fees because of direct impact on metrics like views.