
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch 20VC: Why Seed is Systemically Broken | Why Pricing is Worse Than Ever and There is More Funding Than Ever | Benchmarks for Churn, Retention and Growth Rates - Good vs Great | Why Last Vintage for Private Equity Will Suck with Jason Lemkin
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May 27, 2024 In this engaging discussion, Jason Lemkin, a pioneering SaaS investor and founder of the SaaStr community, shares insights from his impressive portfolio of unicorns. He delves into why the traditional seed VC model is broken and how companies are now inundated with cash that often fails to ensure well-grounded growth. Additionally, Jason emphasizes the importance of strong founder dynamics, particularly the winning combination of a CEO with sales prowess and a technical CTO. He also highlights critical metrics for startup success, such as churn and retention rates, offering an expert's perspective on what truly drives sustainable growth.
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Growth Benchmarks
- Aim for 10% monthly growth rate at single-digit million ARR.
- "Triple, triple, double, double" is the path to IPO, regardless of fundraising.
Churn and NRR Benchmarks
- For enterprise SaaS, ensure Net Revenue Retention (NRR) exceeds 110% by $1M ARR.
- Churn above 3-4% monthly in SMB SaaS signals fundamental issues.
Managing SMB Churn
- High SMB churn requires exceptional efficiency or a clear upmarket strategy.
- Obscuring churn with capital is unsustainable.

