Building A Business To Sell With John Warrillow

So you’ve built a great business, but now you’re ready to move on. You want to sell, but you don’t know where to start. To the untrained eye, the world of buying and selling businesses can seem like an endless maze.Thankfully, today’s guest is a master navigator...let him be your guide! A great entrepreneur himself, John Warrillow also specializes in ensuring success for you as you prepare to sell your business! Buckle down for some sizzling tips that will make your sale a successful one.

John Warrillow is an entrepreneur and author with over 20 years of research experience in the small and medium business (SMB) market. He founded The Value Builder System™ to level the playing field for business owners as they approach their exit. Over 35,000 business owners have taken the Value Builder Questionnaire™, and with the support of Certified Value Builders™ such as brokers, M&A professionals, and coaches, they’re using the statistically-proven methodology to improve company value by up to 71%.

John’s best-selling book, Built to Sell: Creating a Business That Can Thrive Without You, was recognized by both Fortune and Inc. Magazine as one of the best business books of 2011 and has been translated into four languages. In 2015, John wrote another best-selling book that was released by Random House called The Automatic Customer: Creating A Subscription Business In Any Industry.

In today’s episode we’ll discover…

• How to sell your business without getting eaten by sharks
• What makes a business attractive to an acquirer…and how to make sure yours measures up
• Why long term value could make you less profitable in the short term…and why you shouldn’t sweat it
• How to create a business that can thrive without you..and how to avoid the “Owner’s Trap”
• 3 tips to increase offers when selling your business and how to start implementing them now
• How to create a recurring revenue stream (a.k.a. subscription revenue) and why it will add exponential value to any business
• Why now is the time to buy your next business and how to identify key value levers