Powering CRE Operations & Tenant Experience at Scale, with Cove Co-founder & CEO Adam Segal

Adam Segal is the Co-Founder and CEO of Cove, a property operations and tenant experience platform used across 3,500 buildings in the US, and 15% of office buildings in Manhattan, NYC. He started as an operator, building and managing a network of coworking spaces, which led to creating Cove as an in-house solution to run building operations more efficiently. Under his leadership, Cove has grown into a unified platform that replaces fragmented systems across access, maintenance, visitor management, and tenant engagement, and is trusted by major institutional owners including RXR, Silverstein, Nuveen, and Blackstone, powering operations in assets like Chicago's Willis Tower. Adam focuses on solving real operational problems for property teams first, then scaling those solutions across portfolios to improve efficiency, retention, and overall asset performance.

(02:01) - From Coworking to Cove
(03:19) - Platform & Asset Focus
(05:08) - Willis Tower
(07:05) - How Cove Wins Buildings
(10:04) - Change Management Playbook
(13:11) - Operational Blind Spots
(15:46) - Owner vs 3rd-party Management
(18:12) - Feature: CREtech New York on Oct. 20-21.
(19:35) - How Tenants Use Cove
(23:37) - AI in Property Operations
(26:36) - Real-Time Feedback
(29:05) - Staying Through Asset Sales
(30:36) - Collaboration Superpower: Thomas A. Edison

💚 Feature:
➡️ CREtech - Join CREtech New York 2026 on Oct 20-21 for the largest Real Estate Meetings program. Qualified Real Estate pros get free full event pass plus up to $800 in travel and hotel costs. For 20% off on 'The Pass for Everyone', use code partnertangentproptech20 or click here.

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