Andy Paul is the author of three best-selling books in professional sales and the host of the world's leading sales podcast, The Sales Enablement Podcast. With millions of downloads and over 1000 episodes, Andy has shared inspiring conversations with the world's most exciting sales leaders.

Andy was the first guest on The Selling Well podcast and has welcomed Mark onto his show on multiple occasions. We are excited to have Andy back on our show, as we discuss his latest book Sell Without Selling Out (2022), and a variety of key sales topics, including the 4 core sales behaviors to be successful and how to help the buyer build an effective vision of success.

Highlights

What makes the In The Funnel Workshop different from others
Who is Andy Paul
What drove Andy to write Sell Without Selling Out
What "selling in" means
The common misconceptions on sales
How do you define win rate as a seller?
What is the cost of putting a proposal together
The concept of productivity
How the situation was when Andy Paul started
How you can help customers in creating a vision of success
What the vision of success means
What is the biggest gap when working with teams today
How to find out more information about Andy Paul Episode Resources
Connect with Mark Cox
https://www.inthefunnel.com/
https://ca.linkedin.com/in/markandrewcox
https://www.facebook.com/inthefunnel
markcox@inthefunnel.com
Connect with Andy Paul
Sell Without Selling Out
Zero-Time Selling
Sales Enablement Podcast
https://www.andypaul.com/
https://www.linkedin.com/in/realandypaul

Sell Without Selling Out with Andy Paul