1975: How Organifi Scaled to Be a $100 Million Company With Mae Steigler

Mae's unforgettable Sal moment. (1:15)

From employee 1 to CEO. (3:34)

The 24-Hour Fitness connection. (6:05)

Her shift from animal to human health. (7:45)

Her unconventional rise to the CEO seat. (10:39)

The importance of building the foundation first. (12:51)

How did they source and create their first formulation? (16:13)

The biggest challenges of scaling a supplement company. (19:09)

The heartbeat of their company. (20:40)

Where does the bulk of their revenue stream come from? (25:34)

Any surprising markets they have found themselves in? (31:09)

The moment they knew Mind Pump was a special partner. (33:46)

The value in meshing customer service and sales. (35:53)

Organifi's criteria of who they work with. (41:02)

The evolution of the supplement space and what makes her excited about the future. (44:40)

Why their quality standards come first and foremost. (46:56)

The good, the bad, and the ugly when it comes to margins in the supplement space. (51:23)

Shaping the demand for higher quality products. (54:40)

The beautiful alignment between Organifi and Mind Pump. (56:19)