Negotiate Anything

Secret Persuasion Tactics from CIA and FBI: Sell Like a Spy with Jeremy Hurewitz

9 snips
Apr 14, 2026
Jeremy Hurewitz, corporate intelligence expert and author of Sell Like a Spy, shares spy-derived persuasion tricks. He explores elicitation tactics like mirroring and surprises. Learn how timing, prep, and reading red flags boost influence. Real-world tradecraft stories illustrate covert techniques for building trust and uncovering information.
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INSIGHT

Use Access Agents To Reach Influencers

  • Spies use access agents to reach decision makers indirectly without direct cold outreach.
  • Jeremy Hurewitz recounts a case officer using a party-host access agent to copy keys and gather intelligence from guests' coats.
ANECDOTE

Case Officer Copied Keys At Diplomatic Party

  • John Cipher, a senior case officer, used a party-host access agent to get cloakroom keys and copy guests' keys and notes.
  • Jeremy shares this to illustrate how access agents facilitate covert intelligence collection.
ADVICE

Elicit Information Subtly With Conversational Triggers

  • Use elicitation to gather sensitive information subtly so you don't trigger suspicion or cynicism.
  • Try triggers like mirroring responses, making incorrect assumptions to invite correction, flattery, gossip, and awkward silences to prompt disclosure.
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