The STR Growth Show 109. The Challenges Of Growing to 100 Units
Chris Petzy, co-owner and CEO of Seacoast 2 Summit Vacation Rentals, discusses scaling from a self-managed two-family property to 120+ short-term rentals through inbound leads, referrals, and operational discipline.
In this episode, we cover how Chris and his partner divide responsibilities between sales, marketing, and operations, what changes as you grow from operator to CEO, and why scaling a vacation rental management company is really about people, roles, systems, and quality control.
You’ll also hear how Chris thinks about direct bookings, AI tools, CRM systems, homeowner communication, maintenance workflows, VAs vs. stateside staff, and building the leadership structure needed to grow without sacrificing service or family time.
Connect with me....
YouTube Channel: https://www.youtube.com/@patrykswietek
Instagram: https://www.instagram.com/patryk_swietek/
Facebook Group: https://www.facebook.com/groups/strnation/
Connect with Chris on LinkedIn https://www.linkedin.com/in/chrispetzy/