The Audible-Ready Sales Podcast

Creating an Outbound Machine - Don't Miss our Webinar This Week!

Oct 24, 2022
Practical tactics to turn account executives into consistent prospectors. A focus on building a repeatable outbound pipeline and a franchise mindset. Discussion of emotional commitment to goals and leader-level strategies to boost lead generation.
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ADVICE

Register For The Prospecting Webinar This Wednesday

  • Do register for the webinar with John Kaplan and Jason Bay to learn how to prospect more consistently as an account executive and enable leaders to drive outbound.
  • The webinar is Wednesday at 1 p.m. ET / 10 a.m. PT and the registration link is in the episode show notes.
INSIGHT

Outbound Success Needs Rep And Leader Alignment

  • Building an outbound machine requires both rep-level tactics and leader-level systems to create consistent prospecting.
  • They will discuss a franchise mindset, emotional attachment to goals, and tactical ways leaders get AEs to prospect more.
INSIGHT

Emotional Attachment Drives Prospecting

  • Creating emotional attachment to sales goals boosts rep motivation and prospecting activity.
  • John Kaplan is passionate about tying emotions to goals and will share how to adopt that approach between reps and leaders.
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