The AI-Driven Leader

2. How One CEO 3×’ed Revenue and Scaled Institutional Knowledge with Todd AI—with Todd Schmiedeler

75 snips
Sep 16, 2025
Todd Schmiedeler, Founder and President of Thumbprint Consulting, shares his journey of transforming his company through AI. He discusses a pivotal mindset shift that allowed him to see AI as a strategic partner rather than just a tool. Todd reveals how he tripled revenue during funding freezes, launched five new companies, and integrated AI into his company culture. He even created an AI clone named Todd AI to streamline operations and enhance productivity, ultimately making him more present at home.
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ANECDOTE

Seven-Minute AI Commute

  • Todd uses a seven-minute AI commute in his car to offload thoughts to ChatGPT and arrive home present for family.
  • This ritual helps him be mentally prepared for the next day while preserving personal presence.
ANECDOTE

Going All-In, Too Fast

  • Todd declared Thumbprint an AI company and pushed all employees to read the book and engage, creating early adopters and laggards.
  • He later adjusted by pairing adopters with others and offering targeted tools to bring everyone along.
ADVICE

Match Tools To People

  • Find specialized AI tools for lagging team members instead of forcing general tools on everyone.
  • Vet tools via peers and roll them out confidently to accelerate adoption.
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