The Pexapark Podcast The Next-Gen IPP Podcast Series | Zelestra’s Ivan Nieto Ruiz
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Dec 2, 2025 Ivan Nieto Ruiz, Chief Commercial Officer at Zelestra, discusses the evolution of Independent Power Producers from traditional models to data-driven, customer-centric platforms. He highlights the significance of batteries as a growth engine, transforming renewable energy systems into hybrid solutions. The conversation delves into the challenges and strategies of building commercial operations, managing diverse market data, and the importance of tailored PPAs. Ivan emphasizes the shift towards long-term contracts and the necessity of hiring experienced talent to navigate this dynamic landscape.
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Create A Commercial Structuring Team
- Build a commercial structuring team that quantifies and manages market and PPA risk.
- Ivan Nieto Ruiz says IPPs cannot survive today without dedicated structuring capabilities.
Develop In-House Route‑to‑Market
- Build in-house route-to-market and trading capabilities where scale permits to capture extra value.
- Ivan Nieto Ruiz recommends deploying market operations when you have several assets or standalone batteries.
Market Ops Is Multi‑Product Optimization
- Market operations combine short-term trading, bids in day-ahead/intraday, ancillary services and green-certificate desks.
- Ivan Nieto Ruiz includes certificate trading (IRECs, GOs, RECs) as part of route-to-market value capture.