Dive Club 🤿 Ellis Hamburger - Storytelling for today’s top startups
260 snips
Mar 21, 2025 
Ellis Hamburger, a talented storyteller and writer with a background at The Verge and Snapchat, shares invaluable insights on crafting compelling narratives for startups. He delves into the art of storytelling, outlining how to create a narrative that resonates with audiences. Listeners will discover effective copywriting strategies, lessons from Snapchat's language team, and tips for making product onboarding unforgettable. Ellis also emphasizes the power of simplicity in app design and the importance of connecting authentically with users.
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Feature Storytelling
- Treat every feature as a storytelling opportunity to bond users with your company.
- Even small features can be elevated through creative storytelling.
Transparency and Affinity
- Josh Miller's transparency on Twitter created affinity with users.
- This personal connection strengthens the bond with the company and product.
Finding the Truth
- Help founders discover their "truth" by revealing their core beliefs and motivations.
- This process provides a North Star vision for the team and strengthens their confidence.
