Disrupting sports sponsorship from the outside with Ishveen Anand

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Ishveen is the Founder + CEO of award-winning marketplace OpenSponsorship (listed by Forbes as one of the hottest sports start-ups.), a VC backed startup connecting brands like Glassdoor, Verizon and Draftkings to pro athletes, teams and events. She was named on the Forbes 30under30 list and is an expert on sports sponsorship.

Top 3 Value Bombs:

1. Sponsorship is a way to define a brand.

2. Take time to hire the right people on your team.

3. Don't let circumstances mess up your plans - work your way around obstacles.

Check out Ishveen's Top Business Book - The Hard Thing About Hard Things

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