Ep 270 – Making the Most of Google’s (Mostly Free!) Tools

As web professionals, we rely on a multitude of tools to help us with our work. Pricey or Free, Shiny or Tried-and-true, we all have our favorites…but it’s hard to imagine getting by without the powerful suite of tools that Google provides – almost entirely for free!

From analytics to search console, from Google My Business to Google Tag Manager, we are all probably more reliant on these tools than we realize.

In this episode, our panel dives into their favorite Google tools, sharing their experiences and best practices for maximizing their potential. Whether you’re a seasoned pro or just starting out, you don’t want to miss this insightful episode of Divi Chat!

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Hosts Present:

Eric Dingler – In Transit Studios / Coastal City Creative / https://www.ericdingler.com/
Stephanie Hudson – FocusWP / @stepherriffic / Focus On Your Biz
Mike Devitt –  Web Design Pro / FB / @webdesignpro.co
Sarah Oates – Endure Web Studios / FB / @endureweb

Search Console: https://search.google.com/search-console/about
SEO Stack: https://seo-stack.io/
Trends: https://trends.google.com/trends/
Analytics: https://analytics.google.com/analytics/web/
Chrome: https://www.google.com/chrome/
Tab Groups: https://blog.google/products/chrome/manage-tabs-with-google-chrome/
DC Favorite Chrome Extensions Episode 192: https://divi.chat/ep-192-our-go-to-browser-extensions-for-productivity-workflow-or-fun/
Lighthouse Test: https://developer.chrome.com/docs/lighthouse/overview/
Mobile Friendly: https://search.google.com/test/mobile-friendly
Business Profile: https://www.google.com/business/
Apple Business Connect: https://www.apple.com/business/connect/
Maps: https://www.google.com/maps
PageSpeed: https://pagespeed.web.dev/
Slides: https://workspace.google.com/products/slides/
Fonts: https://fonts.google.com/
Workspace: https://workspace.google.com/

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https://www.youtube.com/watch?v=nIZjI1QQ4Dw&t=1062s