
IT’S JUST COFFEE! Expensive vs Cheap Instant Coffee with a World Barista Judge | COFFEE BREAK!
Despite being one of the most widely consumed coffees in the world, instant coffee still carries a bad reputation. And sure, some commercial options can taste like the bottom of an ashtray, but there are genuinely excellent instant coffees out there.
We blind taste-tested seven instant coffees, ranging from low-grade to specialty. Join sensory expert and WBC judge Ben Bicknell as he guides us through a cupping session and reveals what instant coffee can (and can’t) deliver.
Coffee Break is your weekly inside scoop into the coffee community. Everything from on the fly barista tips, honest and unfiltered cafe reviews , hospitality stories and gate kept coffee secrets.
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IT'S JUST COFFEE: https://linktr.ee/itsjustcoffeepod?utm_source=linktree_profile_share<sid=4e8cead0-6644-4c4a-b419-28c825b1b236
Want to get in touch? Hit us up at hello@itsjustcoffeepod.com for any questions or comments.
Proudly sponsored by:
Marco Beverage Systems: https://www.instagram.com/marcobeveragesystems/
Apax Lab: https://apaxlab.com/
Condesa Co.Lab: https://condesacolab.com.au/
Riverina Fresh: https://www.riverinafresh.com.au/
Thanks for listening!
00:00 Instant Coffee vs Specialty - The Reality
00:47 Why Specialty Instant Is Getting Attention
02:25 Blind Taste Test - Can Instant Actually Be Good?
11:35 The Reveal - What Were We Drinking?
16:18 Takeaways - Has Instant Coffee Improved?
18:16 Coffee Market Update (Condesa Report)
20:30 Could Cafés Start Serving Instant?
21:43 Pricing - Is It Actually Worth It?
24:04 Instant as an Espresso Alternative
27:14 Who Is This Actually For?
30:13 Final Thoughts - Where This Could Go
33:34 Coffee News - Trade + Blue Bottle
37:09 Outro
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