Inside Aesthetics Ep 182 The Business Of Injecting (Chapter 3) | Dr Simone Doriean
Episode 182 hosts Dr Simone Doriean (Cosmetic Physician from Melbourne, Australia)
Simone is one of Australia's leading aesthetic physicians with over 18 years of aesthetic practice. She is an KOL for Galderma and shares her knowledge, facial assessment expertise and techniques at local and international meetings.
In Chapter 3 of 'The Business of Injecting' episodes, we focus on the unique challenges that a very experienced injector might face - including some of the aspects of their business that they may have never properly addressed or understood.
00:00 Introduction 01:03 Meet Dr Simone Doriean 04:55 Discovering Aesthetic Medicine and Mentorship 10:59 Transitioning From Employee to Clinic Owner 18:27 Starting a Solo Practice Slowly and Safely 26:25 Building a Patient Base Through Word of Mouth 33:29 Managing Expectations About Growth Timelines 41:37 Keeping Overheads Low in the Early Years 48:53 Setting Boundaries With Patients and Communication 52:09 Moving From Paper to Digital Systems 61:45 Common Business Mistakes and Lessons Learned 68:49 Importance of Accountants, Lawyers and Advisors 76:38 Structuring Your Business and Protecting Assets 80:09 Planning for Succession and Future Exit 86:34 Legacy, Mentorship and Long Term Vision 90:43 Final Advice for Sustainable Clinic Growth