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Readers Are Changing What They Read (and what to do about it)

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Apr 23, 2020
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INSIGHT

Community Suffering Will Resonate More

  • 'Suffering together'—stories where communities endure hardship jointly—will resonate more than solitary hero arcs.
  • This shifts plots toward collective endurance, changing romance to team‑based conflict against outside forces.
INSIGHT

Nature Returns As A Compelling Antagonist

  • Nature as antagonist regains potency because pandemics and climate anxiety make nature feel threatening again.
  • You can integrate storms, plagues, or environmental threats into plots without writing literal plague books.
INSIGHT

Conflicting Social Narratives Will Grow

  • Both man vs society and society vs man conflicts will grow: many suffer from lockdown consequences while others fear reckless individuals.
  • Different readers will prefer opposing narratives depending on their pandemic experience and politics.
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