Welcome to Episode 1 of the Better Business series! In this episode, Oli dives into the journey of Mitch Highett, the Managing Director and Founder of Bullseye Ag.

Mitch's story is a mix of farm life around the world and working in major ag companies. Bullseye Ag offers farm management and consultancy services. But it's not just about that – it's a story of growing the team and taking them on a journey, fostering autonomy, and staying transparent.

"And this is why I've got gray hairs coming up every day, is because that part is the only part that actually matters, is just being honest with how the business is going. Are you happy with it? Are they happy with it? Can we be doing something better?" - Mitch

Come back next week to hear more from Mitch!

This episode of The Better Business podcast is supported by the Farm Business Resilience Program through the Australian Government's Future Drought Fund and the New South Wales Department of Primary Industries.

In The Know: Better Business Series - Behind BullsEye Ag with Mitch Highett (Ep☝️ of ✌️)