The AI podcast for product teams

How AI is reshaping UX and the new role for designers

Apr 16, 2024
Emily Campbell, a product design leader and founder of Shape of AI, explores the evolving landscape of UX in the age of AI. She discusses the shift from traditional design roles, emphasizing the need for designers to adapt to innovative AI interactions. Emily highlights unique design patterns like tuners and wayfinders that enhance user engagement through personalization. The conversation also touches on anticipating user needs, integrating psychology in design, and embracing a user-centered approach amidst the rapid technological changes revolutionizing the industry.
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ANECDOTE

Why Shapeof.ai Started

  • Emily needed structure to make sense of rapid AI changes, so she documented patterns publicly.
  • She expects many patterns to shift or disappear within a year as the field matures.
ANECDOTE

Midjourney's Evolution Example

  • Midjourney started as a Discord chatbot and evolved into a web product with a familiar interface.
  • That shift shows successful AI tools often begin in niche channels and normalize into mainstream patterns.
ADVICE

Learn The Models, Use The Tools

  • Designers should learn how models work and their limits without becoming engineers.
  • Use the tools regularly to understand behavior and guide better, safer outcomes.
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