SEO Hiring Secrets: Green Flags, Gender Gaps & Growth Tips with Shreya LaCock (Part 1)

Shreya LaCock, marketing specialist at SEO For Hire, shares the inside world of SEO recruitment and agency hiring. 

From spotting green flags in potential SEO agencies to navigating gender gaps in job applications, Shreya brings both personal experience and professional wisdom. Y

ou’ll also hear what makes an onboarding process successful, the overlooked “honeymoon phase” of hiring, and how to make sure you’re building the right team for long-term growth.

Whether you’re an SEO agency, a business owner looking to hire, or a curious marketer wondering what it takes to break into the SEO world—this episode is packed with gems you don’t want to miss. 💎

🧠 Key Takeaways:

• Green Flags in SEO Agencies: Look for long employee tenure, clear career progression, and a culture of mentorship—not just ping pong tables and Friday yacht parties.
• Effective Onboarding Matters: SOPs and transparent communication prevent role confusion and reduce the chances of early turnover.
• The Hiring “Honeymoon Phase”: Expect the first 2–3 months to reveal how new hires handle stress—and stick with them through the dip.
• The Gender Gap in Applications: Women tend to apply only when they meet 100% of the job description, while men often apply when they meet far less.
• Hiring an SEO Agency? Ask for a 3-month plan, check their personal branding online, and look for consistent communication and employee stability.

📌 Episode Highlights:

“Don’t grow a team for the sake of growing a team. Grow it to scale your business.” – Shreya LaCock

“Even recruiters know what it’s like to lose a job. We’re people too.” – Shreya LaCock

🎯 Listener Action Items:

• 🔍 Review your own hiring process: Do you have clear SOPs and onboarding plans for new team members?
• 📋 Vet your future SEO agency: Check Glassdoor reviews, ask for case studies, and l

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 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at

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