
The Mark Moss Show The Hidden Bitcoin Bubble No One's Talking About | Jeff Park
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Aug 14, 2025 Jeff Park, Head of Alpha Strategy at Bitwise Asset Management, discusses how Bitcoin is revolutionizing corporate finance. He highlights the rise of Bitcoin treasury strategies and how they reshape financial landscapes. The conversation delves into the difference between companies merely holding Bitcoin and those building their business models around it, spotlighting MicroStrategy's global influence. Jeff also explores Bitcoin-backed institutional lending, the challenges of legacy credit systems, and the alignment of new investors with Bitcoin's core values of transparency and sovereignty.
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MicroStrategy Vs. GameStop Use Cases
- Jeff contrasts MicroStrategy (B2B) with GameStop (consumer-facing) to show different treasury playbooks.
- He highlights consumer businesses can onboard customers via Bitcoin-aligned values.
The Stock Became The Product
- MicroStrategy's stock itself became a highly liquid product and the basis for many derivative and yield strategies.
- Early scale in one jurisdiction confers durable structural advantages in financial markets.
Think In Bitcoin Units, Not Dollars
- Evaluate Bitcoin-treasury firms in Bitcoin-denominated metrics like BTC per share and Bitcoin yield.
- Only invest if you accept Bitcoin as the economic unit of account or run hedged strategies.





