
CIM Marketing Podcast Episode 73: When change becomes opportunity
Feb 16, 2023
Ryan Miles, director of international marketing at Microsoft, and James Ralph, executive director at Good Relations, discuss turning challenges into opportunities and predicting key trends in marketing in 2023. Topics include changing consumer behavior, adapting to evolving expectations, trust and partnership in marketing, implementing trends in large organizations, the power of innovative ideas, and the future of marketing with VR, AR, and AI.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
Adapting to Changing Consumer Expectations
02:58 • 8min
The Importance of Trust, Partnership, and Connectedness in Marketing
11:03 • 8min
Implementing Trends and Technologies in Large Organizations
18:43 • 5min
The Power of Pushing and Living Ideas
23:51 • 2min
The Future of Marketing: VR, AR, and AI
26:18 • 8min
