The Unofficial TikTok Shop Podcast with Jordan West
Ep 181: Premium Products and PR with Chuck Melber from Nomad Goods
How do you work with other brands to expand your market?
In this episode, Chuck Melber, Marketing Director at Nomad Goods, talks about marketing strategy for premium accessories and how to do PR in-house for your brand. Enjoy!
KEY TAKEAWAYS FROM THIS EPISODE
- Own your customers, own relationships you built through social media to your mailing list.
- If you can’t set up your affiliate program, have your product sold on Amazon so people can take advantage of that affiliate program.
- Reach out to companies you admire.
- You’re never going to a place where you are too big to talk to people.
- Never let yourself get complacent and feel like you have the right answer. Just keep on testing.
Apps:
Streak CRM
HARO: Help a reporter out
TODAY’S GUEST
Chuck Melber is the Marketing Director at Nomad Goods, LLC.
Nomad Goods, LLC is a consumer electronics company manufacturing cases, chargers, and accessories for Apple products.
Connect and learn more about Chuck and Nomad Goods here:
Website: https://nomadgoods.com
Linkedin: https://www.linkedin.com/in/chuckmelber/
If you want to learn more about the eCommerce Growth Plan for your brand, click here:
https://mindfulmarketing.co/products/full-growth-plan
If you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!