The Dentalpreneur Podcast w/ Dr. Mark Costes

2371: Building a Practice That Doesn't Run You Into the Ground

Nov 3, 2025
Ian de Jongh, host of Bite-Sized Dental Marketing, dives deep with Dr. Mark Costes, a renowned dentist and entrepreneur, in this insightful conversation. They discuss how burnout is often rooted in poor business systems, emphasizing the need for extreme ownership and effective delegation. Mark shares his transformative journey from a traumatic baseball injury to dental practice ownership. The duo also tackles the pressing issues of workforce shortages and the importance of building a solid infrastructure for sustainable success in dentistry.
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INSIGHT

Burnout Is A Business Problem

  • Burnout in dentistry is often a business problem, not just clinical fatigue.
  • Poor systems and lack of operational skills force clinicians into HR/marketing chaos and drive burnout.
ADVICE

Make Clinical Work Optional

  • Make clinical dentistry optional by hiring associates and building an executive team.
  • Create systems so you can choose patients and reduce clinical hours to avoid burnout.
ADVICE

Control What You Can, Then Let Go

  • Control what you can: set clear expectations, give resources, then let go of outcomes you can't control.
  • If you fail to set team systems and accountability, then the leader is responsible for the failure.
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