The TechWolf Podcast Why Skills Still Feel Theoretical—And How CCEP Is Making It Real | Nico Orie
Apr 1, 2025
Nico Orie, VP of People and Culture at Coca-Cola Europacific Partners, discusses the crucial intersection of technology and human capital. He emphasizes that tech investments fail without a focus on skills-based transformation. Orie critiques traditional job structures and advocates for a personalized approach that values human capital. He shares insights on managing expectations with AI, the challenges of fostering a skill-centric work environment, and how HR must adapt to evolving skill requirements in today's dynamic landscape.
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Technology Alone Won't Boost Productivity
- Significant technology investments have not translated into expected productivity or employee engagement gains.
- The key is human-centric deployment combined with work redesign to leverage technology fully.
Accounting Undervalues People Investment
- Accounting principles undervalue human capital investments compared to technology assets.
- This imbalance leads to underinvestment in people, despite their critical role in making technology work effectively.
Begin With the Human Element
- Start with individuals' skills and human needs before fitting them into rigid job structures.
- Avoid treating employees as interchangeable skill packages dictated by machines.