The UnNoticed Entrepreneur How to create targeted customer ads using zero-party data, with Dan Levin.
Sep 12, 2023
25:31
Dan Levin, founder and COO of Viral Gains discusses how the company helps advertisers target specific audiences. He explains their focus on gathering insights and building audiences, and how they use zero party data gathered through surveys to ensure customer consent and maintain consumer confidentiality.
Highlights
🚀 Viral Gains assists advertisers with targeted marketing by providing insights and building audiences.
- 🔍 They gather zero party data through surveys, ensuring consumer consent and ethical data sourcing.
- 📈 The company has had success in working with ad agencies and educating brands about their offerings.
- 💡 The strategy involves being noticed by both agencies and brands, targeting each audience effectively.
- 🎯 Viral Gains focuses on product market fit and has learned from past experiences the importance of being the best in their chosen field.
The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.
AWeber - free email marketing
Grow, sell, and engage with your audience—simple email marketing in one place. Free trial.
Turn your ideas into unique products
Create custom products with your own design!
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Subscribe to my free newsletter
https://www.theunnoticedentrepreneur.com/