Moitree Rahman - Building a cross-functional analytics team

Highlights of my conversation with Moitree:

• Building an analytics team to support the company's digital transformation initiatives 
• The skill sets of an analytics team have become diverse
• Investing in emerging technologies and using them
• Evaluating resourcing to be able to get the most out of your investment
• Business vs technical chops
• Finding hybrid skills is a challenge to growing teams
• Define your requirements to drive the skill set you need on your team
• When do you add new capabilities vs keeping it with external partners

Meet: Moitree Rahman is a marketing analytics and data professional with 12+ years of experience making an impact in data and tech strategy roles for Fortune 500 companies that span across diverse business verticals, including CPG (Colgate-Palmolive), Telco (AT&T), Media-Entertainment (AT&T/Warner Media/ Xandr) and SaaS (LiveRamp) companies.

Currently leading the Digital Measurement transformation at Colgate-Palmoliveer efficiently and at scale.

If you have any questions for Moitree, please feel free to reach out via:

https://www.linkedin.com/in/moitreerahman/

I hope you enjoyed the episode. The best place to connect with me is on Linkedin - https://www.linkedin.com/in/amirbormand (Amir Bormand). Please message me if you want me to cover specific topics with future guests.