The Audible-Ready Sales Podcast Asking for Help
7 snips
Aug 15, 2023 
Join Brian Walsh, a seasoned sales leader and advisor, as he emphasizes the power of asking for help in sales. He discusses overcoming the fear of weakness and shifting the mindset that sellers must go it alone. Brian shares strategies for leveraging company resources effectively and using the documented engagement process to involve the right experts at the right time. Discover how seeking assistance not only enhances deal-making but also helps elevate your own skills for future success.
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Use The Engagement Process First
- Start by using your company's documented sales engagement process to identify who to involve and when.
- Align each brought-in resource to a clear role and objective before adding them to the customer conversation.
Bring Experts At The Right Time
- Bring experts into calls only when their presence advances the specific objective of that meeting.
- Hold technical or subject-matter experts back early so customers must earn their involvement.
Make Help A Skill Accelerator
- Treat every expert interaction as a learning opportunity to up-level your own skills.
- Use what you learn so you can perform more of the work yourself next time.