147 Justin Busa and Robby McCullough of Beaver Builder

Two of the founders of Beaver Builder: Justin Busa and Robby McCullough, share the history of the company and their future plans. There is a lot to learn about launching product in this great conversation.

Beaver Builder:

https://www.wpbeaverbuilder.com/

 

Episode 147 Table of Contents

0:00 Podcast Intros

1:43 The origin story of Beaver Builder and how the founders met.

3:32 What were the challenges moving from client services to a product company?

5:32 How do you know when you're at the tipping point with your product? How scary is it to pull the trigger and go all in?

8:20 Was Beaver Builder being targeted at agencies from the start? How did you market Beaver Builder in the early days?

10:21 What did you do to get the product in front of people at first?

13:35 Were you surprised when you saw third-party developers building products for Beaver Builder?

15:18 Are you in close communication with third-party developers? How do you plan your roadmap for the product?

17:01 What are the challenges of building a consistent community around a product?

20:16 When it comes to the moderators in your Facebook group, do you have certain people that you rely on to help you out with the community?

22:17 Were there any web technologies that came out that allowed you to build Beaver Builder? What conditions created the perfect storm that allowed you to create Beaver Builder at the time you did?

25:49 When did you realize your target audience wasn't who you thought it was at first?

29:15 How does product support look as compared to client support? How did you grow your support structure as time went on?

33:31 When planning a new release of Beaver Builder, how much testing do you do against popular plugins? What does your testing process look like?

37:21 As WordPress expands its market share, will more people use page builders? Will the purist developer push back against page builders remain or diffuse over time?

43:51 Podcast outros

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Links mentioned during the show:

Beaver Builder Facebook Group

https://www.facebook.com/wpbeaverbuilder/

Upwork

https://www.upwork.com/

 

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Find bonus content for this episode on the WP-Tonic website:

https://www.wp-tonic.com/podcast/147-wp-tonic-justin-busa-and-robby-mccullough-of-beaver-builder/

 

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WP-Tonic is the publisher of a twice weekly WordPress podcast where we talk with some of the most successful people in WordPress development, business, and online marketing.